Whole Foods: a Whole-Istic Strategy

1. Define total foods result. How does it brace a bun in the oven value to customers? The whole Foods Market stove was the first retailer in the join States offering products to its customers that argon natural (grown with appear world treated with growth hormones or antibiotics) and conscious organic. The product of Whole Foods are organic, natural and gourmet foods, taking into report card the environment as an important factor, and do of the earth the first priority. heyre non a lodge selling flashy products to a greater extentover theyre a company selling gauge and health to their customers. Theyre not giving importance to businnes, however to lineament and satisfy their customers. Whole foods is not only taking wangle of their customers but as headspring of the environment and of our oplanet.Whole foods lay off value to their customers by selling the highest timber natural and organic products available, satisfying and delighting their customers, support ing team member happiness and excellence, creating riches through profits and growth, caring closely communities and the environment, creating ongoing win-win partnerships with their suppliers and promoting the health of their stakeholders through si cuttingy eating education. 2. Organic food are becoming truly popular. Many chains, including Wal-Mart, have begun offering and expading their selection of organics. Does this pose a competitive threat to Whole Foods?Wal-Mart fend for a big threat to the Whole Foods rememberings, because it is starting to offer organic products at lour prices and if consumers start to see this in Wal-mart theyre going to start purchase in there, but now in the USA all Products sold as Organic must now gibe the requirements of the USDA Organic Rule, and every product most under a physique show how organic is their product, that could be an expediency for Whole Foods because it privy show that the quality meet the prices that they have, and f or Wal-Mart could be a pocket-size rocky to have much(prenominal) quality product at such(prenominal) a low price. . With respect to Whole Foods targeting and attitude strategies, what challenges pass on the company face in the incoming as it continues to grow and amplify? As it grows and expand its troublesome to the market of organic food to keep all of these demand as farthermost as it has Whole-Foods, it is also very difficult to satisfy the expectations of all the customers using such a high quality take in each of the products. For high quality products it is improtant to takle care of every item that comes out to the market, and it is so expensive for Whole Foods to do that so it is going to reduce quality.It is also important to know that Whole Foods incomes are flattening and net income is plummeting. And this is all going to execute a debt for Whole foods and making such expensive products, they most cut be to make make the company more proffitable. 4. In some places, Whole Foods is ordinarily known as Whole payroll check While the firm has clearly positioned itself forth from pricing issues, can it avoid this part of the marketing mix forever? wherefore or why not?It can avoid them by giving lower prices to their customers, but its difficult because theyre offering organic quality products, which in countries want the United States are very expensive to afford. It is very difficult to chasten this situation but Whole Foods is doing well by offering more discounts, increase lower-priced store brands, advertising products they sell at a good value and organizing budget-focused store tours. This could be a major bear upon for Whole Foods to create a new image of their market. . What other trends in the future of retailing do you think will have an impact on Whole Foods? The economy have it cycles but in the other hand it gives some trends like its battalion taking care of their health, there is a lot of masses with their awarenes s and their consciousness and how lifestyle plays into the single-valued function of health. Theres a billion of people realizing they want vitality in their lives. And these are big trends. These are shifts that people are not going to go back from.